Buick revealed the new 2014 Regal today, designed to be a sportier and smarter evolution of the brand’s dynamic midsize sedan. New purposeful technologies enhance safety and the driving experience with a more refined turbo engine – along with the introduction of all-wheel drive.
The new Regal also introduces new radar- and camera-based safety features – including Rear Cross Traffic Alert, Lane Change Alert, Side Blind Zone Alert, Lane Departure Warning, Forward Collision Alert and Collision Mitigation Braking – for surround protection. In-vehicle connectivity is enhanced with next-generation IntelliLink, featuring simpler, more intuitive controls and natural speech recognition.
Adaptive Cruise Control is also offered. It senses traffic in front of the Regal to adjust vehicle speed, including stopping the vehicle in heavy traffic and accelerating again.
“The new 2014 Regal is more expressive, more connected and more technologically advanced,” said Tony DiSalle, U.S. vice president of Buick Marketing. “Nearly half of new Regal buyers are conquests who are new to Buick and they represent the youngest median age among the brand’s lineup.